"Writing to preserve memory." Dzikra Yuhasyra is a Junior Agricultural Economist and Food Policy Researcher dedicated to creating sustainable agri-food systems. He holds a B.Eng in Agricultural Engineering (ITB '13) and a Master of Agricultural Economics (UNPAD '23). He is an Indonesian lifelong learner and passionate blogger! Discover more at dzikraecommerce.my.id, blogs.unpad.ac.id/dzikrayuhasyra, and dzikrayuhasyra.wordpress.com. Enjoy!
Thursday, January 29, 2026
"Indonesia Net Zero Seminar II: The Interplay of Urban Planning, Civil Systems, and Political Ecology in Navigating the Sustainable Transition", Organized by SAPPK ITB and Resilience Development Initiative (RDI)
Tuesday, January 27, 2026
"How to Be A Demanding Reader" Class with Mr. Yogi Theo Rinaldi, M.Phil., Organized by Baca Bareng Club at GSS A Salman ITB
This event gave me the ultimate purpose, process, and required skill for us to be a "demanding reader" or in another simple word was, to be an "active reader". I want to share with you about the insights and key takeaways from the class, and also, I want to share the documentation and the video recording of the class. So, here they are. Happy learning, and enjoy!
Sunday, January 25, 2026
"Permaculture Gardening Made Easy: A 7 Step Beginner's Guide to Companion Planting, Organic Farming, and Building a Food Forest in Your Backyard" Audiobook by Perennial Publishing, Narrated by Warren Sandwell on Audible
I have just finished listening to an audiobook entitled "Permaculture Gardening Made Easy: A 7 Step Beginner's Guide to Companion Planting, Organic Farming, and Building a Food Forest in Your Backyard" by Perennial Publishing, Narrated by Warren Sandwell on Audible. It provided a guide suitable for beginners in Permaculture, consisting of 7 steps: Familiarize Yourself With Your Surroundings, Choose Your Plants & Animals, Design Your Garden Layout, Set Up Your Water Management Systems, Build Your Beds, Plant Your Garden, and Maintain Your Garden.
This book provided an easy explanation of the steps required to start a permaculture gardening, and I hope to implement it as soon as possible. I want to share with you about the insights and key takeaways from this audiobook. So, happy learning, and enjoy!
Saturday, January 24, 2026
Communication Workshop entitled "Modal Bicara Karier Mengudara" with Mr. Heru Susanto, S.T., M.I.Kom (TI ITB '88), Organized by Ditlumnier ITB at RuKA ITB
Today I attended a Communication Workshop entitled "Modal Bicara Karier Mengudara" with Mr. Heru Susanto, S.T., M.I.Kom (TI ITB '88), organized by Ditlumnier ITB at RuKA ITB. He gave materials about how to build proper communication practices in professional settings, on a career ladder, and in daily life.
Wednesday, January 21, 2026
"Pick-Your-Own Farming: Free Yourself from Farmers Markets and Join the Agritourism Revolution!" Audiobook by Megan Neubauer on Audible
I have just finished listening to a helpful audiobook entitled "Pick-Your-Own Farming: Free Yourself from Farmers Markets and Join the Agritourism Revolution!" by Megan Neubauer on Audible. I would call it helpful because the writer shared her experiences in building, running, and operating her pick-your-own farm, called "Pure Land Farm."
From her explanation, we could learn to implement the same principles of pick-your-own farm here in Indonesia, and of course anywhere in the world, with the adjustment to the local value and condition, besides the conventional market destination, such as traditional market, farmers market, Community Supported Agriculture (CSA), and wholesale market.
Sunday, January 18, 2026
"The Five Things We Cannot Change... and the Happiness We Find by Embracing Them" Audiobook by David Richo, Narrated by Tom Pile on Audible
I have just finished listening to an audiobook entitled "The Five Things We Cannot Change... and the Happiness We Find by Embracing Them" by David Richo and narrated by Tom Pile on Audible.
It gave me a space to do a self-conversation and a reflection about life and fate. It introduced me about "Amor Fati" or loving the fate about five unavoidable givens,
five immutable facts that come to visit all of us many times over: (1)
Everything changes and ends; (2) Things do not always go according to
plan; (3) Life is not always fair; (4) Pain is part of life; and (5)
People are not loving and loyal all the time. I want to share with you about the insights and key takeaways from this audiobook. Here they are. Happy learning, and enjoy!
Thursday, January 15, 2026
"Business Strategy: A Guide to Taking Your Business Forward, Second Edition" Audiobook by Jeremy Kourdi, Narrated by Christopher Oxford on Audible
The understanding, formulation, development, and implementation of "Business Strategy" are essential tools and key secrets to improve our business's profitability and success. To learn more about it, I have just finished listening to an audiobook entitled "Business Strategy: A Guide to Taking Your Business Forward, Second Edition" by Jeremy Kourdi, narrated by Christopher Oxford on Audible.
We must understand the definition and know how to develop and implement adequate business strategies, so our business can grow and achieve its expected profitability and success, and also solve its problems.
Tuesday, January 13, 2026
"Data-Driven Growing in Practice: How AI Helps Shaping Protected Horticulture" Webinar Organized by Pusat Studi Sistem Pengelolaan Sumber Daya Lahan, Faculty of Agriculture, Padjadjaran University
On January 8, 2026, I attended a webinar entitled "Data-Driven Growing in Practice: How AI Helps Shaping Protected Horticulture" organized by the Pusat Studi Sistem Pengelolaan Sumber Daya Lahan, Faculty of Agriculture, Padjadjaran University. The speakers were Mr. Teddy Prayoga from LetsGrow.com and Prof. Reginawanti Hindersah, who served as the moderator.
This webinar enlightened me that data-driven growing, especially in protected horticulture within greenhouses, has already been developing at a rapid pace. We could learn from the implementation in the Netherlands, where Mr Teddy said that because it has a small geographical area compared to Indonesia, and the actors or companies have an openness to share knowledge and data with each other, the development of the greenhouse and data-driven growing has reached an advanced level.
"Caffeine: How Caffeine Created the Modern World" Audiobook by Michael Pollan on Audible
Talking about coffee, it has a strong relationship with caffeine. Then, I finished listening to an audiobook entitled "Caffeine: How Caffeine Created the Modern World" by Michael Pollan several days ago which was very eye-opening in describing how "Caffeine" has shaped our world. I want to share to you some insights and key takeaways from the audiobook. Happy learning, and enjoy!
Friday, January 9, 2026
Starting a Professional Journey as a Junior Agricultural Economist by Joining Perhimpunan Ekonomi Pertanian Indonesia (PERHEPI)
A professional journey
as an Agricultural Economist is just started. Today, I just got and
received a KTA (Kartu Tanda Anggota) or a Membership Card from
Perhimpunan Ekonomi Pertanian Indonesia (PERHEPI) Perhimpunan Ekonomi Pertanian Indonesia (PERHEPI) or The Indonesian Society of Agricultural Economics (ISAE).
Thursday, January 8, 2026
"Think Like An Ecosystem - An Introduction to Permaculture, Water Systems, Soil Science and Landscape Design" Audiobook by Amélie Des Plantes, Narrated by Brian Pederson on Audible
I just finished listening to an audiobook entitled "Think Like An Ecosystem -
An Introduction to Permaculture, Water Systems, Soil Science and
Landscape Design" by Amélie Des Plantes, narrated by Brian Pederson on Audible.
One problem and question that I tried to find and dig more in my journey as a Junior Agricultural Economist was about "what is the best and most sustainable food system for our current conditions in this modern life?", and Permaculture is one of the answers, both practically and philosophically. Permaculture is described
as "nothing new"; it is a return to nature's way of taking care of
itself. After humans disrupted natural balances, permaculture offers a
philosophy to repair the harm and restore equilibrium.
Friday, January 2, 2026
"The Science of Scaling: Grow Your Business Bigger and Faster Than You Think Possible" by Dr. Benjamin Hardy and Blake Erickson, Narrated by Benjamin Hardy on Audible
As
someone who is building a small business, or perhaps I could call it a small project, Dzikra Yuhasyra's eCommerce, do scaling the business is a future direction of my intention. To dig more about it, I
just finished listening to an audiobook entitled "The Science of
Scaling: Grow Your Business Bigger and Faster Than You Think Possible"
by Dr. Benjamin Hardy and Blake Erickson, narrated by Benjamin Hardy on
Audible.
The authors define the three elements of The Scaling Framework:
"Frame",
"Floor", and "Focus". Your "Frame" is what you see based on your goals;
your "Floor" is what you filter out (defining what you don't do); and
your "Focus" is the specific path and partners you choose to realize the
goal. This structure addresses the common problem where businesses are
diluted, overly complex, and lack clarity. The importance of "Impossible
Goal and Time" also "Simplifying Our Focused System" are the main
lessons learned from this book.











